For more than 50 years Greenbelt Festival has been a cornerstone celebration of arts and culture, drawing over 12,000 visitors each year during the August bank holiday weekend.
Our team at Two Suns were honoured to be entrusted with the creation of a fresh visual identity for the 2024 festival. We developed a comprehensive branding concept that encompassed all festival touch-points, from the online experience to on-site signage, screen content, and more.
The work drew inspiration from the work of artist Corita Kent, executing a retro poster-print overlay, and pop-art feel to hit the brief of both ‘curiously contemporary’ and yet ‘classically timeless’, with a sense of directness and simplicity, with energy and hopefulness to reaffirm Greenbelt’s commitment to ‘Dream On’.
